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English : Certification & Designations : General
Last Updated: Dec 24th, 2008 - 13:29:58

Marketing and Selling
By MFTC

  OVERVIEW  

 Period: 4 days (5 hours a day).

 

 

 

 Who may participate?

  • Marketing Professionals
  • Marketing Managers
  •  Sales Managers
  • Sales supervisors and Team leaders involved in leading
    a sales team.
  • Relationship Managers
  • Corporate Executives
  • Advertising Managers
  • Product Managers
  • Sales and Customer Care Managers and supervisors as well as Senior Sales and Customer Service Staff. 
  • Sales Personnel and others who are involved in marketing activities at all levels of the organization.


 Program Benefits:

  • Professional trainer.
  • Small groups courses.
  • Practical Training.
  • Discussions.
  • Group Discount: One free seat for every reserved four seats.
  • Language used: Arabic / English

 Traing Methodology:

  • Group work
  • Pair work
  • Role Play
  • Data show
  • Case studies
  • Games

 Fees:
 Contact us.
 10% discount for MFTC members.
Fees include (study material, additional application, using computer during the course, accredit certificate, meal and tea break).

Fees can be paid through one the following:
 Bank draft to MFTC on (Samba – Tahlia Branch 124496202)
 A Cheque to MFTC.
 Cash.

 

  Basic Components  

 Day 1

  1. The basic of marketing
  2. The marketing environment
  3. Collecting information about the market
  4. Defining the target market
  5. Element influences purchase

 Day 2

  1. Soliciting leads through communication tools
  2. How do customers accept new ideas?
  3. Publicity
  4. The social marketing concept
  5. Marketing challenge to most companies
  6. How do customers accept new ideas? 

 Day 3

  1. Pro and con publicity in TV, radio, journal, magazine, telemarketing.
  2. Publicity and individual selling
  3. Distribution
  4. The selling concept
  5. Indication of selling lead
  6. Tools of sales
  7. The seven laws of sales
  8. How to start negotiation?

 Day 4

  1. How to deal wit negative communications?
  2. How to attract the attention of your customers
  3. How to deal with the customers objections?
  4. How to deal with though customers?
  5. How to complete your sale interview?

 

 For further details and queries, contact us.




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